Get on-demand access to marketing professionals who propel startups forward.
Fractio provides your company with on-demand professionals who can help you create and manage your digital marketing strategy. Our experts will collaborate with your sales and marketing teams to help align your sales enablement and digital marketing processes. By creating a digital marketing strategy, you will be able to align both your buyer’s journey and sales cycle, allowing you to see measurable results in real-time, grow your online presence and build your brand’s awareness using cost-effective and scalable digital channels such as SEO, social media, content marketing and more!
Data provided by Google Analytics can help you to better identify your target audience. Our digital marketing experts will help you set up and manage your account. Even as a startup, Google Analytics will provide a foundation as an important tool for gathering information about activity on your website and the experience users are having while on your website. This will help you to be able to make measurable adjustments to improve your website ranking and optimize your content strategy to increase conversions.
Our digital marketing experts will help your startup improve the user experience (UX) on your website to help your website get more traffic. The key benefits to website optimization are higher search rankings, conversion rate optimization, and generating more revenue for your company.
Working with our digital marketing experts to help manage your display and video advertising strategies can play an impactful role in your digital marketing strategy. Some of the key benefits include increased visibility to help you distinguish your brand, and remarket your ads to people who already have visited your website, which is an affordable option to attract your target audience on relevant sites.
Paid search ads on Google offer your startup a cost-effective advertising strategy that places your ad to appear when users type in specific keywords in search engines. Our digital marketing experts will help you develop an effective pay-per-click (PPC) campaign that will help you reach your target audience in real-time, increase your brand awareness, and distinguish yourself from your competitors. You can also combine your PPC ad campaigns with your other marketing strategies (SEO, Content Marketing, Social Media Marketing, etc.) to maximize the overall ROI of your digital marketing strategies.
Social media marketing can be an impactful digital marketing strategy that can spread your brand awareness across multiple social media channels. Our digital marketing experts will help you optimize your social media marketing by developing cost-effective strategies that will help increase website traffic, build dedicated online communities, and make you a thought-leader in your industry.
The role of content marketing in your digital marketing strategy is to establish trust with your target audience through creating relevant, engaging, and educational content throughout the buyer’s journey. Our digital marketing experts will help you develop short and long-form content that can include blogs, infographics, ebooks, and case studies.
Creating effective email marketing campaigns can be an invaluable digital marketing strategy for your startup. Our digital marketing experts will collaborate with your marketing team to build out impactful email marketing campaigns that will help you build your brand awareness, establish authority, get more website traffic, and build trust with your readers.
Search engine optimization (SEO) is a fundamental digital marketing strategy for startups. Our digital marketing experts will help you create a cost-effective SEO strategy that will help improve brand awareness, provide measurable analytics you can track in real-time, and maximize the value of paid ad campaigns resulting in long-term ROI for your company.
Save money by lowering the fixed cost of your workforce.
Here is how a subscription to Fractio can lower the fixed costs of your marketing workforce compared to paying enormous salaries for the core functions a typical startup would need on staff, which they may not be ready for at this time.